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Type of bind: Paperback
Dewey Decimal Number: 687.097309045
EAN num: 9780764303395
ISBN number: 0764303392
Label: Schiffer Publishing
Manufacturer: Schiffer Publishing
Quantity: 1
Page Count: 160
Printing Date: 1997-11
Publishing house: Schiffer Publishing
Sale Popularity Level: 473258
Studio: Schiffer Publishing
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Editor's Notes and Comments:
Product Description:
Meet the book that defined fashion for generations of Americans in the twentieth century-the Sears Catalog. European couture designs were beautiful in fashion magazines but the average person with an average income shopped for clothing in department stores. The Sears Catalog brought household goods and fashionable clothing to everyone, whether they had acess to a department store or not. Pictured here is clothing for men, women, and children taken from actual Sears Catalogs from the late 1950s, along with descriptions and original prices. Current values for some items are included as a reference guide for collectors of 1950s vintage clothing. Who can forget slim sheaths and whirly skirts, rolled-up dungarees and pedal pushers, bouffant slips and taffeta prom gowns, fraternity prep jackets and children's western wear? With more than 400 colour photographs, this book offers a nostalgic look into fashionable clothing of an era which defined an entire generation.
User popularity level:
Rated by buyers 
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I was born in early 1953 so the late 50's are when I started to become aware of things feminine. I seem to be drawn to this book probably more often than I do with the other books in this series. No, I'm not getting any younger (or slimmer) but a girl can dream. Anyway, this is the typical Schiffer treatment with lots of well chosen designs well reproduced in color. The only thing I could criticize are Ms. Shih's personal asides within the text which, of course, are her opinions and not mine. It's a minor thing, really.
Rated by buyers 
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Joy Shih and Schiffer Publications have done it again. Fashionable Clothing from the Sears Catalogs: Late 1950's is an excellent Primary resource for Costume and Fashion Designers. I find that the layout and the organization of this book much better than Schiffer's "early 1950's". Unfortunately it only focuses on Sears Catolgues' perspective of this era, which is only middle America, blue collar, suburbia. I give this book for stars for its' use of primary resource, clear division of clothing types, reproduction of true fifties color, and actual cost of garments yesterday and yesterday
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